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| Lisa Stone
The originator of BlogHer, award-winning journalist and media strategist Lisa Stone has launched successful blog networks, interactive programming and online women's communities for many national brands. At BlogHer, Lisa acts as lead advocate for the nearly 6,000 members and 60 contributing editors of the BlogHer.org social community, as well as 100+ bloggers who publish ads as part of BlogHer's premium advertising network, BlogHerAds.com. Lisa helped launch three sponsored blogging networks before BlogHerAds: American Lawyer Media| Law.com's legal blog network, Knight Ridder Digital's Thatsracin.com and Glam Media. BlogHer is Lisa's fourth start-up; Previously she was executive producer and Editor in Chief/VP, Programming for Women.com Networks (acquired by iVillage in 2001), where Lisa launched an 18-channel network and helped grow it to a Top 30 site, overseeing all original content programming and newsletters, including a team of 25 and an annual budget of $3 MM. She also launched interactive programming in partnership with Hearst and Rodale magazines, E! Television/Online, HBO's Sex and the City and Bloomberg. Her team's best-known work included Bachelors of Silicon Valley, The Women.com | Bloomberg Index, R U A 10? and Majority 2000, an election initiative with Good Housekeeping, Gallup and CBS Good Morning America. Lisa has written for The New York Times. the Los Angeles Times, CNN, The Oakland Tribune, Publisher's Weekly and Frommer's, among other publications. She is the first internet journalist awarded a Nieman Fellowship by Harvard University. Lisa's personal blog, Surfette, began as an extension of her 2004 convention blog for the Los Angeles Times. |
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