The good news is that your traffic is exploding, but how do you deliver content at the edge without pushing your budget over the edge? Industry pioneers MySpace and Veoh describe how they tackled the challenge of reliably delivering content in the face of demands such as flash crowds and financial constraints. Aber Whitcomb, Co-Founder and CTO of MySpace, provides lessons learned at every stage of growth starting from the company’s inception up to 70 million active monthly unique users. David Burkhardt, VP of Operations at Veoh, reveals the pitfalls and secrets of managing explosive growth as an emerging company. Veoh is now the ninth most trafficked video site on the Web and recently completed its third round of funding.

Attendees to this interactive session will walk away with new ways to approach critical decisions such as build versus buy and balancing cost versus performance all based on real-world experience. The session will conclude with a look to the future and how developments in content delivery services make it possible to think differently about how to deliver content at the edge.